Our Blog

• The Horrors of Bad Online Response

  • July 16, 2010
  • Blog
  • 29 Comments

  For any brand, be it a company, consultancy, individual or public sector organisation, bad feedback is never great. It’s the last thing that you probably want to really deal with, and it’s the last thing your brand really needs.

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• Obsessed much??

  • July 13, 2010
  • Blog
  • 6 Comments

  Social Media Addict Moments/Confessions/Parodies

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• Will twitter’s new venture massage brands egos and bring in customers?

  • July 05, 2010
  • Blog
  • 8 Comments

  The next piece in Twitter’s commercial puzzle has been found and launched. As of two weeks ago, new account Earlybird hit the twittersphere as a private account all set to translate offers, discounts and inviting deals from outside brands right into the heart of the consumers microblogging existence.

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• What’s going on today?

  • May 19, 2010
  • Blog
  • 4 Comments

  The Great Content Marketing Experiment-IDM B2B Marketing Conference Savvy B2B marketing agency Base One has come up with a clever ploy to secure a somewhat modest 1,000 downloads from everyone and anyone to prove a point. And social media is lending them a hand. The point is that before the conference today the agency went [...]

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• Everyone’s a Happy Mobile Shopper (well, not just yet)

  • May 18, 2010
  • Blog
  • 20 Comments

  After our blog yesterday, ‘Is 2010 the Year of Mobile?’ about mobile apps and whether they’ll manage to conquer this year or not-which appears to have some rather opposing views in the mobile marketers world- econsultancy posted an interesting blog on what brands are doing with their mobile commerce checkouts.

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• Is 2010 the ‘Year of Mobile?’

  • May 17, 2010
  • Blog
  • 4 Comments

  Unlike the internet and the hyperactive surge of social media, mobile marketing and the oh-so accessible mobile apps seems to have slipped through into our (mass consumers) networks (and our subconscious) in a slightly more modest way.

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• Running before walking may result in a fall: The FT’s new venture with Foursquare

  • April 27, 2010
  • Blog
  • 0 Comment

  New kid on the social networking block Foursquare has managed to connect coolly and not to mention quickly with the dusty pink web pages of The FT.  A new shiny partnership between the newspaper giant and the location-based social networking site has arisen, shifting The FT’s strategy and broadening their demographic target to attract a [...]

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• What is your end game? Strategy in Social Media

  • April 27, 2010
  • Blog
  • 7 Comments

  Importance of strategies when approaching social media

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• How much more do you want?

  • April 20, 2010
  • Focus
  • 0 Comment

  the4mores delivers sales and marketing that gives profit boosting results, guaranteed.

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